With episodes of Dragons’ Den often reaching millions of UK viewers, the show is a brilliant platform for entrepreneurs to seek investment while promoting their businesses.
So in this episode, I wanted to speak to someone with first hand and recent experience of the show. Rohan Radhakrishnan, is one of the co-founders of Quarter, the acclaimed quarter-strength spirits brand. Having founded their brand in 2021, Rohan and his co-founder Fabian quickly went after an appearance on Dragons’ Den as part of their marketing as well as investment strategy.
Listen on to hear what happened to the duo and what goes into the preparation of Dragons’ Den before anyone steps inside the studio.
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